Audible Global Brand Identity

We created Audible's first-ever global brand guidelines to unify how we look and sound worldwide, while respecting local cultures and markets. By streamlining our brand elements and aligning them with our Human, Bold, and Original personality, we built stronger recognition and celebrated our amazing content. The guidelines hero our primary brand color "Solar" and were specifically built to feature content front and center. These guidelines were designed to be clear, easy to use, and simple to maintain—ensuring everyone could create consistent, impactful work quickly.