Well hello there. I’m a brand and creative leader always finding myself at the intersections of ideas–shaping bold concepts, driving design innovation, geeking out on strategic frameworks, drawing inspiration from human behavior and culture, and championing creative talent. I tend to be described as a hybrid, it’s hard to pin me down—creative yet pragmatic, analytical yet intuitive, strategic yet instinctive. In my experience I’ve worked in small businesses, growing startups and complicated corporations, with a big chunk of my growing up done over a decade at Time Inc. and almost a decade at Amazon’s Audible. I like to get in deep with brands and build (sometimes unravel) them from within—collaborating with all sort of people, welcoming divergent thinking and nurturing strong, talented teams.

Based in the US, I’m mostly in Rhode Island these days with my husband, 2 kids and dogs Cleo & Livie, but with frequent trips to my pre-pandemic home and current work headquarters in the NYC area.

I’m a big fan of connecting with new people and industry friends to share ideas, workshop challenges, give advice and widen my perspective. This year will be my third year as a judge for Transform Awards and I’m always up for a lively panel discussion.

Let’s chat!

Cheers,
Abby